Birdhouse Mentor. 2016 – now

The Birdhouse is a Belgian accelerator program for ambitious entrepreneurs. A highly intensive program of 6 months for 15 startups, with weekly coaching sessions by 30 experienced mentors, expertise of firm partners, at 0% equity stake. The Birdhouse has locations in Ghent and Antwerp.

As a mentor I help starting entrepreneurs with the development of their business.

Mentor of:
* Kayzr
* Cycle Valley
* Hoplr

NIBC Launch of a new online Bank. 2011 – 2015

In 2011 NIBC decided to launch a new online savings bank in the Belgian markets. This decission was taken after the succes they had in The Netherlands and Germany with simular initiatives. The aim was to broaden the funding options of the bank.

On the basis of my experience at and with the launch of BGZ optima in Poland I was attracted to lead the project.

After assembling a team (marketing, IT, Clientservices, operations) we launched on december 26th of 2011.

The new online bank was a instant succes and we managed to realise the 3 years business plan in only 18 months. From start-up to leading online bank. 2007 – 2011 was launched in 2002 as a online challenger brand. At that time the concept of online banking was very new and not common to the large audience.

To target this large audience of savers we developed a strategy based on 3 pillars:

  • transparancy
  • honesty
  • ease of use


Communication was support by a back-end system developed around operational excellence to enable us to service our new and existing clients in a efficient and fast way.

This approach enabled us to grow to the 5 savings bank in Belgium with a growth in number of clients over 500%